Table of Contents
1. Here’s a glimpse of what you’ll learn:
2. In this episode…
3. Resources Mentioned in this episode
4. Sponsor for this episode…
Deanna Zubrickas

Deanna ZubrickasDeanna Zubrickas is a Senior Account Manager at Relay, an online business banking and money management platform, where she plays a pivotal role in equipping business owners with essential tools to manage their finances effectively. She is a certified profit-first professional and an expert in business banking solutions and banking integration with accounting software. With a background in supervising retail operations and managing customer relations for enterprise and mid-level retail brands like OAK + FORT, Free People, and Urban Outfitters, Deanna made a career shift to financial technology during the pandemic.


Apple Podcasts
Spotify
Stitcher
Deezer
Player FM
Amazon Music
Tune In

Here’s a glimpse of what you’ll learn:

  • [3:27] Deanna Zubrickas talks about her background and why she transitioned to the financial technology sector
  • [4:58] The shift from traditional to online banking
  • [5:29] How online banking platforms like Relay can help you achieve cash flow clarity
  • [12:12] Why you should have separate accounts for different business needs
  • [17:32] Common concerns people have about moving to an online bank
  • [21:19] Deanna explains how Relay achieves higher FDIC insurance than typical banks
  • [24:59] Why Relay is ideal for businesses that need to move money quickly, such as real estate and construction
  • [26:36] Deanna shares upcoming developments and new features at Relay

In this episode…

Are you managing your business’s cash flow as effectively as possible? With so many advancements in financial technology, entrepreneurs now have access to tools that can transform how they handle their banking and financial operations. But how do you know which banking solutions are right for your business?

According to Deanna Zubrickas, a certified Profit First Professional and financial technology expert, modern online banking platforms can offer game-changing solutions for businesses of all sizes. She highlights the importance of features like multiple checking accounts, automated transfers, and seamless integration with accounting software. These tools provide clarity around cash flow and simplify financial management, allowing entrepreneurs to focus more on growth and less on manual financial tasks. These solutions can make all the difference for industries like real estate and e-commerce, where fast and efficient financial operations are critical.

In this episode of the Financial Clarity podcast, host Hannah Smolinski sits down with Deanna Zubrickas, Senior Account Manager at Relay, to discuss modern banking solutions for entrepreneurs. They explore how businesses can use multiple checking accounts to manage cash flow, automate financial processes, and integrate seamlessly with other platforms. Deanna also shares insights on the growing role of digital banking, from handling FDIC insurance to introducing new features like credit cards and checkbooks.

Resources Mentioned in this episode

Special Mentions

Related Episodes

Quotable Moments

  • “You get into the business for what you’re passionate about or the goods you sell. That’s what you’re really focused on. And the financials just come along with it.”
  • “Relay is not just an online banking platform; we consider ourselves a cash flow management system as well.”
  • “Every year, there seems to be a few more neobanks, and every industry could leverage using something like Relay.”
  • “It’s very easy to use Relay alongside your local bank, and use each for what they’re best at.”
  • “We’re trying to combine as many platforms or those uses in one platform. So ultimately, we want to be the one-stop-shop for your business.”

Action Steps

  1. Evaluate your banking relationship: Analyze if your current bank provides the support needed for your business or if it’s time to consider an online banking solution. Doing so encourages proactive financial management and reassessment of banking services to ensure they align with business goals.
  2. Implement cash flow management tools: Utilize multiple checking accounts, automated transfers, and integrations to maintain clear cash flow. This helps separate funds for specific purposes, potentially reducing financial stress and improving decision-making.
  3. Secure your funds: Ensure your business funds are protected by leveraging FDIC insurance options provided by neobanks. Increased FDIC insurance limits offer peace of mind and safeguard business assets in uncertain times.
  4. Embrace financial technology: Stay updated on new features like Relay’s credit card with rewards programs and physical checkbooks to streamline operations. Keeping abreast of advancements helps businesses utilize tools that save time and resources.
  5. Give feedback to your banking provider: Communicate your needs and suggestions to influence future banking services and features. Active feedback helps tailor financial services to meet your business’s unique needs better, enhancing efficiency and effectiveness.

This message is sponsored by Relay.

To learn more about Relay, go to www.claracfo.com/relay. As a listener of the podcast, Relay is offering the Clara CFO community $100 for any new accounts opened with a minimum initial deposit of $100!”

Disclaimer:

“Relay is a financial technology company, not a bank. Banking services and FDIC insurance are provided through Thread Bank, Member FDIC. The Relay Visa® Debit Card is issued by Thread Bank pursuant to a license from Visa U.S.A. Inc. and may be used everywhere Visa® debit cards are accepted.

The interest rates and annual percentage yield on your account are accurate as of 05/16/23 and are variable and subject to change based on the target range of the Federal Funds rate. APY will vary between 1-3% depending on the balances held. Earn 1% APY on savings balances of less than $50,000, 1.5% APY on savings between $50,000 and $250,000, 2% APY on savings balances between $250,000 and $1,000,000 and 3% APY on savings balances of more than $1,000,000. There are no minimum balances or minimum deposits required to earn interest on your account.”

Clara CFO:

Clara CFO is dedicated to providing financial clarity and profit-maximizing solutions to small businesses. The team at Clara CFO are seasoned accounting professionals with a heart for small business. We help growth-minded entrepreneurs thrive through Fractional CFO services and financial education.

Whether you’re grappling with hiring decisions, profit margin concerns, or ambitious growth plans, Clara CFO provides insights, recommendations, and a clear financial roadmap to achieve your goals.

To learn more about Clara CFO Group and how we can help your business, visit ClaraCFO.com.